Build Don’t Buy – Why You Should Choose Custom-Built Software Over Buying Packaged

In the Digital Age, just about every aspect of your company runs on software. A new software application or platform is often just what you need to help increase efficiency, streamline operations, and improve your bottom line. But you have a choice: do you want to buy pre-existing, packaged software, or do you want to build a custom software solution? There are pros and cons to each, but at Surge, we heartily recommend a “Build, Don’t Buy” approach to software. Here’s why. Problems with Packaged Software The main reasons why you buy packaged software because it’s cheap and easy. For a simple flat rate, you get a pre-made software package, designed to meet the needs of companies sort of like yours. It’s easy to install and implement, and after a quick tutorial for your employees, you’re ready to go. Unfortunately, when you buy cheap software, you get what you pay […]

Need to enhance your
e-commerce platform?

Enhancing E-Commerce Platform – IT Staff Augmentation Case Study   A leading american manufacturer of high-end tools and equipment designs products and solutions that center on improving productivity in franchised dealerships and their supply chain. Their key goals are to increase sales, reduce structural costs, and improve the customer experience. Franchises are provided a complete set of information tools including electronic parts catalogs, diagnostic systems, financial and operational reporting services and warranty management solutions.   Challenge When one of their largest customers requested help improving their e-commerce website, the project was assigned to one of their 3rd party offshore vendors. This low cost vendor relied solely on emails and phone calls to organize its work and maintain the existing website. Updates and new features were consistently late and of poor code quality, requiring additional internal client resources to manage the project. These quality and performance challenges strained the overall customer relationship […]

Need complex business intelligence software development?

Complex Business Intelligence – Web-based Application Development Case Study   A global leader in management consulting with offices in 26 countries specializing in strategy, operations, risk management, and organization transformation. This practice group addresses challenges that confront senior business executives, COOs and CIOs. They help clients translate business strategy into action, optimize the operational support for their business and improve performance.   Challenge This consulting group was experiencing rapid growth and required additional senior IT resources to lead a complex project to build a next generation web-based business intelligence (BI) tool to help their client’s sales team price their products and services using competitive and market pricing information.   Solution Surge provided a team of senior IT resources (within two weeks) that included three (3) senior software engineers, UI/UX designer, systems architect, quality assurance and a project manager to support this initiative. Over a 12-month timeframe, the collaborative teams created […]

Benefits of ONshore Software Development – A Real World Example

Recently, there have been quite a few blogs written about the benefits of offshore software development for medium and large enterprises. Benefits such as lower cost, and fast development to name a few. The challenge in today’s complex world is, just because you can hire 3rd party offshore vendors to develop new applications or enhance legacy systems at a lower cost, it doesn’t necessarily translate to a successful outcome. Let me give you an example and see if this has happened to you. A client came to us for help with an existing legacy e-commerce website that had poor performance, many delays implementing new features and an overall lack of good communication with their 3rd party offshore vendor. Now, this is not a bash on 3rd party offshore firms, they have their place for help desk support and maintenance of applications. The problem occurs when a client needs new features, […]

Surge Case Study – Sample Fortune 500 Client Engagement

In June of 2012, a global management consulting firm contacted Surge to discuss a potential partnership. This Fortune 500 financial services company discovered Surge by clicking on a Pay-Per-Click (PPC) Google ad and was impressed with what they saw on Surge’s site and submitted a request, which was immediately sent to Surge’s inside sales team. Within 24 hours the company’s rep received an email and phone call from Surge’s inside sales team. During this call the sales team qualified the business as a legitimate potential client and scheduled an initial discovery meeting the next day with one of Surge’s sales directors. The discovery meeting lasted about 30 min and was held completely over web meeting. During the meeting, Surge’s sales director gave a 15 min presentation and responded to questions primarily centered on capabilities. This particular company is in the business of providing consulting services to some of the world’s […]