Case Studies

In the Digital Age, just about every aspect of your company runs on software. A new software application or platform is often just what you need to help increase efficiency, streamline operations, and improve your bottom line. But you have a choice: do you want to buy pre-existing, packaged software, or do you want to build a custom software solution? There are pros and cons to each, but at Surge, we heartily recommend a “Build, Don’t Buy” approach to software. Here’s why. Problems with Packaged Software The main reasons why you buy packaged software because it’s cheap and easy. For…

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Enhancing E-Commerce Platform - IT Staff Augmentation Case Study A leading American manufacturer of high-end tools and equipment designs products and solutions that center on improving productivity in franchised dealerships and their supply chain. Their key goals are to increase sales, reduce structural costs, and improve the customer experience. Franchises are provided a complete set of information tools including electronic parts catalogs, diagnostic systems, financial and operational reporting services and warranty management solutions. Challenge When one of their largest customers requested help improving their e-commerce website, the project was assigned to one of their 3rd party offshore vendors. This low-cost vendor…

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Complex Business Intelligence - Web-based Application Development Case Study A global leader in management consulting with offices in 26 countries specializing in strategy, operations, risk management, and organization transformation. This practice group addresses challenges that confront senior business executives, COOs and CIOs. They help clients translate business strategy into action, optimize the operational support for their business and improve performance. Challenge This consulting group was experiencing rapid growth and required additional senior IT resources to lead a complex project to build a next generation web-based business intelligence (BI) tool to help their client’s sales team price their products and services…

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Recently, there have been quite a few blogs written about the benefits of offshore software development for medium and large enterprises. Benefits such as lower cost, and fast development to name a few. The challenge in today's complex world is, just because you can hire 3rd party offshore vendors to develop new applications or enhance legacy systems at a lower cost, it doesn’t necessarily translate to a successful outcome. Let me give you an example and see if this has happened to you. A client came to us for help with an existing legacy e-commerce website that had poor performance,…

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In June of 2012, a global management consulting firm contacted Surge to discuss a potential partnership. This Fortune 500 financial services company discovered Surge by clicking on a Pay-Per-Click (PPC) Google ad and was impressed with what they saw on Surge’s site and submitted a request, which was immediately sent to Surge’s inside sales team. Within 24 hours the company’s rep received an email and phone call from Surge’s inside sales team. During this call the sales team qualified the business as a legitimate potential client and scheduled an initial discovery meeting the next day with one of Surge’s sales…

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